The key to creating a fantastic web page is not just a great design but to also make sure that your content is optimised to ensure that search engines can find you. Unethical agencies will recommend a tactic referred to in the trade as keyword-stuffing when writing your website copy. This practice not only makes your website very user-unfriendly but can actively harm how search engines view and index your site. This means that the incorrect use of keywords could result in your website being penalised and effectively being banned from the web.
Our researchers will analyse the search words for your field and ensure that the correct ratio of keywords is used to provide both an information rich but optimised content for your website. The search terms and trends that we think our customers use, is, in reality often very different to the terms people actually use and therefore careful research is at the fore-front of successful content. Our professional copy-writers will work with you to provide unique, creative content for each of your web-pages to ensure that when a potential customer types a search term into a search engine such as Google that your website is found.
We want to make it easy for your potential customers to find you and not your competitors.